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The Fast Lane to a Better Brand: How a Design Intensive Can Change Your Business

Let’s be real—when was the last time you really thought about your brand or website? Is it a reflection of the incredible work you do, or is it still stuck in 2017, giving off some serious “I’m just trying to survive” vibes? It’s okay if you’ve been putting it off. We’ve all been there.

But here’s the thing: what if you could completely transform your brand or website in just two weeks? Yep, that’s where the Design Intensive comes in. It’s like the fast lane for business transformations—minus the traffic jams, confusing detours, and the endless back-and-forth that makes typical projects drag on for months (which, to be fair — I still like those traditional projects… but they’re not for everyone).

In this post, I’m going to give you a peek behind the scenes at what makes the Design Intensive so powerful, how it can make your business finally look and feel like the high-quality work you’re delivering, and share a few success stories from clients who’ve already made the leap.

What Makes a Design Intensive Different?

First, let’s talk about why this service stands out from the typical design process. If you’ve ever worked on a branding or website project before, you know how long it can take to get everything just right. There are mood boards, draft after draft, feedback loops that feel endless, and before you know it, you’re three months in and nowhere near finished. Yikes.

But with the Design Intensive, we’re cutting out all that fluff and getting straight to the good stuff. Here’s how:

  • It’s fast—and not in a rushed way. We’re talking two weeks of high-energy, focused work that takes you from “meh” to wow without the typical drawn-out process.

  • It’s structured—you know exactly what’s happening and when. From our initial strategy call to design reviews, everything’s planned out. You won’t be left wondering where we are in the process or when things will be ready.

  • It’s a team effort—but not the kind where you’re overwhelmed. We have quick daily check-ins to make sure everything’s on track, but I’m doing the heavy lifting. You just get to show up, give feedback, and watch the magic happen.

  • No back-and-forth delays—projects can sometimes feel like a never-ending game of ping-pong between designer and client. We skip that here. You get to see progress quickly, make decisions, and move forward without delays.

It’s like choosing the express lane at the grocery store when everyone else is still stuck figuring out which line is going to move the fastest. Spoiler alert: it’s never the one with 10 people ahead of you!

Branding vs. Website: What’s Right for You?

Now, let’s talk about the two main flavors of the Design Intensive: Branding and Website. If you’re wondering which one is right for you, I’ve got you covered.

A Branding Intensive is for you if:

  • You’re tired of DIYing your brand and feeling like it doesn’t reflect who you really are.

  • You’ve outgrown your current look, and it no longer fits the level of work you’re producing.

  • Your business feels disconnected from the visuals you’re putting out there (and so do your clients).

  • You want a brand that instantly attracts the clients you love working with and makes you feel proud when you hand out your business card or send someone to your Instagram.

A Website Intensive is for you if:

  • Your website is outdated or feels like it’s holding you back from booking your dream clients.

  • You’ve got great work to showcase, but your website isn’t doing it justice.

  • People visit your website, but they’re not booking. Your online presence isn’t converting the way it should, and you know you need more than a quick refresh.

  • You want a strategic, beautiful site that’s designed to convert visitors into paying clients—without you having to explain yourself over and over in DMs.

Whichever option you choose, the Design Intensive is a no-fluff, high-impact service that gets your brand or website in shape fast.

Real Talk: What Does the Process Look Like?

I know, I know—two weeks sounds super quick for something as important as your brand or website. But trust me, this is two weeks of intensive work, where every single minute counts.

Here’s how it breaks down:

  • Week 1: Strategy and Design Concepts
    We start with a deep dive into your business. What makes you unique? Who are you trying to attract? What’s working—and what isn’t? This is where we lay the foundation for your new brand or website. Then, we jump into initial design concepts. Whether it’s a brand refresh or a whole new website layout, you’ll get to see the first look by the end of this week.

  • Week 2: Refinement and Delivery
    This is where the magic happens. We’ll refine the design based on your feedback and get everything polished up. For a website intensive, this means integrating your content and making sure everything is optimized for SEO (full transparency: we are not DOING the SEO work for you - we are adding the SEO you provide us…but you can certainly add on our SEO Support services if you want). By the end of Week 2, you’ll have a brand or website that feels right and represents your business perfectly.

And the best part? It’s not just a quick fix. You’ll walk away with a brand or website that’s built to last—no more patchwork DIY or wondering why things aren’t connecting.

Success Stories: Real Clients, Real Results

Now, if you’re wondering what kind of transformation is possible with a Design Intensive, let me introduce you to a couple of clients who’ve seen big changes.

Sydney’s Story:
Sydney’s photography business was thriving, but her website? Not so much. She was losing out on clients because her site wasn’t reflecting the level of her work. After a Website Intensive, we revamped her entire online presence. She skyrocketed to the #1 spot on Google and has since been able to raise her rates—twice—because of the influx of new bookings.

Kendra’s Story:
Kendra had a beautiful website and while she was booking clients, she wanted to book different clients. And after a consult, we decided to refresh her website using a TONIC template. We took that template and customized it for her, her needs, and her clients. And after her Website Intensive, she had a BEAUTIFUL, polished look that finally reflected her business’s values and the direction she wants to go.

Samantha’s Story:
Samantha was starting a new business and needed a brand identity AND website. During her Brand and Website Intensive (because–yes, you can totally do a bundle), we designed various logo concepts, icons, and a loading gif, while taking her expert-written copy and plugging it into a custom Squarespace website design. The results? Not only was she receiving compliments left and right, she had a 31% conversion rate BEFORE she even launched it (for the record - a “normal” conversion rate is 2-3%…).

How to Book Your Design Intensive

Alright, so now you know what a Design Intensive is all about and how it can transform your brand or website in two short weeks. If you’re ready to get started, here’s what you need to know:

  • Availability: I only take on one Design Intensive client at a time, so you’ll want to book ASAP to reserve your spot.

  • Current Promo: If you’re reading this during the promotion period, don’t sleep on it—this is your chance to grab a Design Intensive at a special rate!

  • How to Book: It’s easy—just click here to inquire and we’ll chat about your needs, timeline, and get you set up for success.

The Final Word: Is a Design Intensive Right for You?

If you’re ready to stop feeling “meh” about your brand or website and finally have something that makes you feel proud (and helps you grow), the Design Intensive is for you. It’s fast, focused, and gets results without the headaches of a drawn-out project.

So, what do you think? Are you ready to take the fast lane to a better brand or website?

Let’s make it happen.